Stressed Out? Try This

Stressed-Out Before your Presentation?

Managing Presentation Nervousness and Stress, Part I

One of the most asked questions I get during my presentation workshops is:
How can I get control of my nervousness and stress before I present?

The good news is:  you are not alone.  
Unless you are dead or drugged, the vast majority of presenters have this challenge. 
It is your body going on "High Alert", the same basic as the "Flight or Fight" mechanism that automatically kicks in when faced with danger.

Now, most presentations are not dangerous, although it might feel that way.  (thus the High Alert reaction).  In my 15-plus years of coaching, I've found that the driving force behind this stress is insecurity.  

It could be that you don't know the material or message as well as you would like.  Maybe you have so many slides you "need" to present that you're afraid you might forget some key info. Or you simply have too much to remember, and didn't have time practice.  It might also be that you are not sure that the content you have will satisfy your audience, especially those pesky senior managers.

If any of these scenarios sound familiar, the solution to mastering this insecurity is straightforward. 

PPR.  Prepare, Practice, Ritual.

Today, we'll talk about Prepare.  This means knowing concretely what your message is, as well as the key take-aways for your audience.  
(KISSS!Keep It Short, Sweet, and Sexy).

It also means making sure that your message and take-aways add concrete value to the needs and priorities of your audience.  (Ideally, you need to understand who your audience is, what they need, and how the info your giving them helps them.  Get into contact with someone from your target audinece to cinfirm your assumptions.)

Then sit down and answer three concrete questions for your overall message, 
as well as each key take-away.

WWR?  What, Why, Result.

What:  What is my message, take-away, etc.
Why:  Why is it good for my audience?  How do they profit from it?
Results:  What conrete results can they expect if they act on my message/take-aways.

You need to be able to answer the basics of each question in 30 words or less. 
Worry about details later.  
(But only include the essential details which support each point.  
Less is More.  If they need more info, you can cover that in the Q&A or a break-out.)

This basic Preparation will help you to own your content.  
The more you own it, the more secure you feel about it.  
The more secure you feel about it, the easier it is to deliver confidently.

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