Your Presentation Best

KISSS Me, Baby! Just a reminder:   K eep  I t  S hort,  S weet, and  S exy. Short: get to the point.  Time Is Money. Sweet:  use positive language.  Sweet sells better than sour. Sexy:  grab your audience's attention and stand out from the crowd.  Make sure you know what turns your audience on.  What's sexy (important) for them? KISSS  your message, your slides, and your take-aways. Each of these should add clear and concrete value to your audience. Their time is very valuable.   The  KISSS  formula helps them to get the most from the time they spend with you. Be Your Presentation Best.    www.boswell-training.com Got a presentation question?  Ask Me.  dan@boswell-training.com        

Visual Confidence The First Thing That People Hear Is Your Body Language Humans are visual animals.   Every presenter is, therefore, judged first on their body language. Body language speaks loudly, does not lie, and always registers (consciously or unconsciously) so it sets the tone for whatever follows. Once that tone is set, it can be difficult to change. If you are confident about what you are presenting, your body language will show it. If you believe in what you are presenting, your body language will show it. If you are so comfortable with your message and content that you could do it anywhere at any time, your body language will show it. If you are not, your body language will show that, too. Either way, your audience will know.   And they react to you and your message accordingly. Be Your Presentation Best.   www.boswell-training.com

How to Get Someone's Attention:  Think Like Don Draper Have you ever seen a presentation that really caught your attention and kept it? Can you still remember the presenter and the message? If your like most people, this doesn't happen often. Think about all the presentations you've seen in the last year. How many were great and how many sucked? How many were a waste of your time? What's the single most important element in any great presentation? It gives your audience something of value. They leave your presentation knowing it was good for them. That's the secret of Mad Men's Don Draper. He makes sure that the only ads which his agency puts out scream  "value for me!" , the viewer, the audience.  Whether he's selling candy, cars or shaving cream, the viewer feels that the product is good for them.  That's  the best way to get your audience to remember your message . The take-away:   Do what Don does .  Make it about them. Always ma

Quick, Fun and Effective MY Friend, The Flip Chart One of the most under-used and forgotten presentation tools is the  Flip Chart .   The main reason for this is PowerPoint. Ever since PowerPoint and other slide mediums  rose to dominance in the world of corporate presentations,  communication has gotten worse, not better.  This is because PowerPoint tends to become the show, the whole show and nothing but the show.   Presnters lose contact with their audiences and audiences lose contact with the presenter. Throw into the mix that most slide decks suck, and you've got a recipe for turning off your audience and losing the chance to sell your message. How can a flip chart help?  In several ways. Way one:  it's different.  If you don't use slides, you stand out.   That always  gets peoples attention . Way two:  it let's you tell and spontaneously illustrate your story and your message.   (You don't need to be an artist, just able to draw simple things li