Your Presentation Moment of Zen July 18, 2011

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The first 30 seconds to 2 minutes of your presentation is absolutely key.
It's in this short time window that most audience members make the decision whether or not they will truly listen.


If you don't give them a clear reason to tune in at the very beginning, 
they usually won't at all.
The battle for your audience's attention is hard to win because there are so many other things screaming for that attention (often times these are things that have nothing to do with your presentation).


Take a page from Hollywood's play book:  the classic movie teaser.  Use the first 30 seconds to 2 minutes to give them a KISSS Teaser which make them tune in and be hungry for more.


(for more on KISSS, please check out the April 18th post)

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