How the Man with the Broom Helped Put a Man on the Moon It’s a fabled story about a janitor’s exchange with President Kennedy during the early days of NASA: “What do you do?” the president supposedly asked the man with a broom during a visit to Cape Canaveral. “Well, Mr. President, I’m helping to put a man on the moon. One sweep at a time.” There’s a good reason it’s one of the most commonly-repeated management stories: it illustrates the idea that a employees are much more engaged and satisfied if they are motivated by a strong sense of higher purpose. If you know your purpose and believe in it, you’ll love ❤️ your job way more than if don’t. Be Your Absolute Best. Know Your Purpose. Boswell Communication Training